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<p><strong><br />Introduction:</strong></p>
<p>Are you spending enough on marketing in your small business? This is a question asked by many business owners on a regular basis, more so when revenues and profits are on the decline. There are a lot of misconceptions about how much businesses should spend on marketing. Some people think that you should spend as much money as possible to get the word out, while others think that you should keep your marketing budget to a minimum. So, how much should you spend on marketing your small business? We touch on this in step 2!<br /><br /></p>
<h4>Step 1: Define Marketing Spend Goals For Your Small Business</h4>
<p>Setting goals is the first step to achieving success. You need to know what you want to achieve in order to create a plan of action. Define what you want to accomplish and write it down. Be specific and make sure your goals are realistic. Once you have your goals written down, you can start working on a plan to achieve them.<br /><br /></p>
<h4>Step 2: Figuring Out How Much You Should Spend On Marketing In Your Small Business</h4>
<p>Figuring out how much your business should spend on marketing can be a daunting task. You want to make sure you are reaching your target market, but you don't want to break the bank in the process. There are a few things you can do to help you figure out how much to spend on marketing. First, make a budget and be realistic about what you can afford. Second, do some research and find out what other businesses in your industry and in your geographical area are spending on marketing. It's very likely you are competiting against them to attract the same type of customers. Create a marketing plan and track your results so you can see what's working. If in doubt don't be shy in using free consultations and obtaining proposals by marketing experts that service your particular industry. Insert shameless plug, we are happy to have a chat with you. Go to<span>&nbsp;</span><a title="www.yesloyal.com/chat" href="http://www.yesloyal.com/chat" target="_blank" rel="noopener">www.yesloyal.com/chat</a><br /><br /></p>
<h4>Step 3: Acquisition Spend Versus Retention Marketing Spend In Your Small Business</h4>
<p>Acquisition marketing is the process of finding new customers for a business. This can be done through various means such as advertising, PR, or even word-of-mouth. Retention marketing, on the other hand, is the process of keeping current customers happy and engaged. This can be done through things like customer service, loyalty programs, or even just providing valuable content. We have made retention a key part of what we offer. It's important to ensure that you have a good balance between acquisition and retention marketing. If acquisition marketing is too aggressive or expensive, it can quickly drain resources and be unsustainable. On the other hand, if retention marketing is too passive or ineffective, customers may leave and be difficult to attract back.<br /><br /></p>
<h4>Step 4: Executing and Evaluating The Marketing Spend In Your Small Business</h4>
<p>When it comes to executing and evaluating your marketing, it's important to have a plan and set measurable goals. Your plan should include a budget, target audience, timeline and expected return on investment.&nbsp;</p>
<p>A good minimum return on investment target for small business marketing is around three times your initial investment. This will ensure that the marketing campaign is generating a positive return on investment. By targeting a return on investment that is three times the initial investment, you can be confident that your marketing campaign extends beyond vanity metrics.</p>
<p>Vanity metrics are measurements that give you a sense of how you're doing, but don't actually tell you anything about your business. For example, "likes" on Facebook or Instagram followers can be vanity metrics. They might make you feel good, but they don't actually help you understand whether your marketing campaign is successful.<br /><br /></p>
<p><strong>Conclusion:<span>&nbsp;</span></strong>You should always be prepared to invest in marketing, but you should also be smart about where you are spending your money. Ensure you are spending on acquisition marketing as well as retention marketing. There are many different marketing strategies that you can use, so it&rsquo;s important to find the ones that will work best for your business. We are always happy to have an obligation<span>&nbsp;</span><a href="yesloyal.com/chat" title="yesloyal.com/chat" target="_blank" rel="noopener">free chat</a><span>&nbsp;</span>and offer guidance specific to your business type.</p>

Spending Enough On Marketing?

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<p>If you are reading this, it's likely you already know that Google reviews can be a great way to boost your business's SEO and a very valuable tool in attracting new customers to buy from you.<br /><br /></p>
<h4>&nbsp;<img src="../files/blog-files/ckz96q9tq00001o2rffi664y8-Screen%20Shot%202022-02-05%20at%2012.53.52%20pm.png" width="300" height="205" alt="Google Reviews" /><br /><br /><br />What are Google Reviews?</h4>
<p>Google reviews are one of the most important aspects of online marketing for businesses. They are a direct reflection of your business and can help customers decide whether or not to do business with you.</p>
<p><br />&nbsp;</p>
<h4>Why getting more Google Reviews is Important?</h4>
<p>Google reviews are important because they are one of the most visible ways that a business can be evaluated online. They are also one of the most trusted sources of online reviews.</p>
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<h4>How can getting more Google Reviews Help My Business?</h4>
<p>Google reviews are a great way to get your business in front of potential customers. When someone does a search for your business, the reviews that show up next to your website can be a deciding factor in whether that person chooses to do business with you. Having good reviews can also help your business rank higher in search results.</p>
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<p><strong>What Makes a Good Google Review?</strong></p>
<p>Some things that could make a review good include capturing honest, detailed, and constructive feedback from your happy customers. Additionally, if the review is relevant to your product or service, it can make it more helpful for others who are considering whether or not to purchase from you.</p>
<p><br /><br /><strong>How to Get More Google Reviews?</strong></p>
<p>There are a few things that you as a business owner can do to get more Google reviews. First, make sure that your business is listed on Google My Business. This will ensure that your business appears in local search results.</p>
<h4><br /><br />How to Get 5 Star Google Reviews?</h4>
<p>If you want to get more reviews, let people know that you would appreciate a Google review.</p>
<p><br />A danger does exist with this approach because you can never be certain what rating and written review you will actually get.</p>
<p><br />Most business owners don't want to ask for reviews because it feels like they are selling something.</p>
<p><br />This was the reason why we developed a way for you to promote your desire for feedback, filter customers by how happy they are with your business and ask for a Google review at the most appropriate time.</p>
<p><br />Our software ensures happy customers are asked for a Google Review and unhappy customers are given the opportunity to give your business honest feedback and request a resolution if they want one.</p>
<p><br />We give you print-ready QR code posters to use in retail environments or an unique weblink to use via SMS and/or email communications if you are B2B.</p>
<a href="https://imgbb.com/"><img src="https://i.ibb.co/pb1LRHh/Instant-Reviews-Stickers.png" alt="Instant-Reviews-Stickers" border="0" /></a>
<p><img src="https://ibb.co/ckyrCWY" alt="" /><img src="https://ibb.co/ckyrCWY" width="300" height="205" alt="" /><br />The QR posters and weblink leads to a your own customised landing page. We invite you to a free trial of this service, please go to&nbsp;<a title="www.yesloyal.com/instantreviews" href="http://www.yesloyal.com/instantreviews" target="_blank" rel="noopener">www.yesloyal.com/instantreviews&nbsp;&nbsp;</a></p>
<p><br /><br />Conclusion</p>
<p>&nbsp;</p>
<p>Google reviews can be a great way to boost your business's SEO and create happy customers. However, not all reviews are created equal. Make sure you ask your customers for reviews and give them a reason to leave a good one.</p>
<p>&nbsp;<br /><br /></p>
<p>If you would like to supercharge your reviews head to&nbsp;<a title="www.yesloyal.com/instantreviews" href="http://www.yesloyal.com/instantreviews" target="_blank" rel="noopener">www.yesloyal.com/instantreviews</a></p>
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How To Get More Google Reviews

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<div><br /><strong>Introduction:</strong><br /><br />
<p></p>
<p>This blog post covers an introduction to the importance of customer retention and loyalty programs. It is no secret that customer retention is key from the moment your business starts acquiring customers. In fact, it is so important that many businesses, especially global and national brands have loyalty programs in place to keep their customers coming back.</p>
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<h4>What is customer retention, and why is loyalty so important?<br /><br /></h4>
<p>Customer retention is important because it is cheaper to keep an existing customer than to acquire a new one. It is estimated that it costs five times more to acquire a new customer than to keep an existing one. Additionally, it is much easier to sell to an existing customer than to a new one. Therefore, it is important to focus on customer retention in order to grow your business. There are many ways to retain customers, including providing excellent customer service, offering incentives, and communicating with customers. By focusing on customer retention, you can grow your business while keeping costs down.<br /><br /></p>
<h4>Loyalty programs are affordable and not just for big brands<br /><br /></h4>
<p>Customer retention is important and there are a lot of pros and cons to starting a loyalty program, it's not just for big business because yesloyal makes it easy to create a program as powerful as the big brands. If you decide to start a loyalty program with us, we will make sure it's designed in a way that is easy for your customers to use and understand. A headsup, you need to be prepared to offer rewards that are meaningful to your customers.<br /><br /></p>
<h4>Meaningful rewards is important for every loyalty and retention program<br /><br /></h4>
<p>There are many different types of rewards that can be meaningful for your loyalty program. You may choose to offer discounts on future purchases, you may choose to offer exclusive access to your new products or services. Your business may even choose to offer experiential rewards, such as a free meal or a free day at a spa. Ultimately, the type of rewards that are most meaningful for your loyalty program may even vary from year to year. We make it our job to help you tailor the rewards to the specific needs and wants of your business.<br /><br /></p>
<h4>The creation of a loyalty program is important and retention is worth the effort<br /><br /></h4>
<p>A loyalty program focussed on customer retention is definitely worth your time and investment. It can make your customers happier and more likely to keep buying from you. We created yesloyal as a result of this belief. We can help you be more profitable in the long run and in addition you can benefit from:</p>
<p>1. Increased brand awareness and recognition</p>
<p>There are many benefits to increasing brand awareness and recognition. One of the most important is that it can help to drive sales. When people are aware of your brand, they are more likely to purchase your products or services. Additionally, increased brand awareness can help to improve your company's reputation and create a more positive image in the minds of consumers.&nbsp;</p>
<p>2. Enhanced customer insights and data</p>
<p>Enhanced customer insights and data opens very powerful yesloyal marketing automation. Insights and data can also improve customer service, and can help you identify new opportunities and trends in your marketplace.<br /><br /></p>
<h4>Conclusion:</h4>
<p>Customer retention is important for any business. yesloyal can help you create a customised&nbsp;loyalty programs to keep customers coming back.</p>
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Importance Of Retention And Loyalty

Poke Bros Loyalty Program

Unique QR Code Thank You Cards

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<p data-reader-unique-id="3"><strong><br />Introduction</strong>: Customers are the lifeblood of your business. Without them, you wouldn&rsquo;t be in business. That&rsquo;s why it&rsquo;s important to make your customers feel appreciated. Here are 3 quick tips to make your customers feel appreciated.</p>
<h4 data-reader-unique-id="4"><br />Quick Tip 1: Thank Customers To Make Them Feel Appreciated</h4>
<p data-reader-unique-id="5">Thank your customers for choosing to spend their hard earned dollars from you. Let them know that you appreciate their business and that you are committed to providing them with the best possible experience. Let them know that you are always available to answer any questions or address any concerns they may have. Thank them for their continued support!</p>
<h4 data-reader-unique-id="6"><br />Quick Tip 2: Connect With Customers To Make Them Feel Appreciated</h4>
<p data-reader-unique-id="7">It's important to stay connected with your customers in between their purchases. Send them a newsletter, post updates on your social media pages, or simply send them an email to let them know what's new. This will help keep them interested in your business and encourage them to come back and make another purchase.</p>
<h4 data-reader-unique-id="8"><br />Quick Tip 3: Reward Customers To Make Them Feel Appreciated</h4>
<p data-reader-unique-id="9">One way to show customers that they are appreciated is by rewarding them for their loyalty. This could be in the form of a discount, free product, or bonus points. Thanking customers for their business and going out of their way to help them is a great way to make them feel appreciated. As your business grows determining which customers to reward can be assisted by implementing a digital loyalty program. It's our specialty so if you'd like to learn more reach out for a chat.</p>
<p data-reader-unique-id="10"><strong data-reader-unique-id="11"><br />Conclusion</strong>: Making your customers feel appreciated is important. It can help you keep them coming back and also help promote word-of-mouth marketing. Try out these tips and see how they work for you!</p>

Creating Customer Appreciation

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<p>A referral program is a powerful marketing tool that can help you generate more sales for your business.</p>
<p>Referred customers are more likely to buy and they are often a lower way to acquire new business versus other marketing tactics. In this article, we will discuss the benefits of referral programs and provide you with some tips on how to start and run a successful referral program.</p>
<h4><br />What is a Referral Program?</h4>
<p>A referral program is a marketing strategy that rewards current customers for referring new customers to your business. Typically, your business will offer a discount or other incentive to your customer for referring a new customer to you. If you start a referral program it will also help you increase customer loyalty and encourage word-of-mouth marketing.</p>
<h4><br />The Benefits of Referral Programs</h4>
<p>Up to 83 percent of customers say they are more likely to buy a product or service if they are referred by a friend. Referred<span>&nbsp;</span>customers can generate as much as 25 percent more revenue than other customers.</p>
<p>Given the power of referrals, it's no wonder that so many businesses invest in them.</p>
<p>A well-designed referral program can help you attract more customers and boost loyalty among your current customer base by providing incentives for them to refer their friends. A well-designed referral program can be a powerful tool for growing your business.</p>
<h4><br />How to Start a Referral Program</h4>
<p>There are a few things to think about when starting a referral program: what you're hoping to get out of it, what kind of incentives to offer, how you'll track referrals, and how you'll communicate the program to your customers.</p>
<p>First, decide what you want to achieve with your referral program. Do you want to increase brand awareness? Drive more sales? Get more leads? Once you know what you're aiming for, we are happy to help you tailor your program to fit your needs.</p>
<h4><br />We Can Help You Run a Referral Program</h4>
<p>There are a few key things we will do to help you to run your referral program:</p>
<p>a. Make sure your product or service is one that will work well with our referral solution.</p>
<p>b. Help you clearly communicate the benefits terms of your referral program.</p>
<p>c. Put together the rewards structure of your referral program.</p>
<p>d. Help track referrals and rewards so you can measure the success of your program.</p>
<h4><br />What are the Best Incentives for My Referral Programs?</h4>
<p>There is no one-size-fits-all answer to this question, as the best incentives for your referral program will vary depending on your industry, the products or services you offer, and the size and nature of your business. However, some potential incentives that could be used to encourage referrals include cash bonuses, discounts on future purchases, gift cards, and even free products or services. Whatever incentive is used, it is important to make sure that it is attractive enough to motivate your potential referrers into action.</p>
<h4><br />Next steps</h4>
<p>Get in touch with our team to learn more about how we can help you generate more sales by launching your own referral program.</p>

Referral Programs Generate More Sales

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<p>Yes you can claim your business page on Google free. When you have a business, it&rsquo;s important to make sure that it&rsquo;s listed online in as many places as possible. This ensures maximum visibility for your business and ensures you are taking advantage of all the opportunities that are available to you.</p>
<p>One of those opportunities is to claim your business page on Google. You may be wondering how much it costs to do this. The answer is zero dollars.</p>
<h4><br />Step 1: Go to Google My Business To Claim Your Profile</h4>
<p>If you're looking to get your business on Google, then Google My Business is the place to start. GMB is a free platform that lets you create a business listing on Google.com and Google Maps.<br /><br /></p>
<h4>Step 2: Click on the &ldquo;Start Now&rdquo; Button</h4>
<h4><br />Step 3: Put Your Business Information Into Google</h4>
<p>You can add your business name, address, phone number, website, and hours of operation.</p>
<h4><br />Step 4: Verify Your Business on Google My Business</h4>
<p>To verify your business on Google My Business, all you need is a verified Google account and a few pieces of information about your business. Once you've verified your account, you can add your business information, create posts, and respond to reviews.</p>
<h4><br />Step 5 (optional): Add Additional Information</h4>
<p>You can add photos and videos, and make announcements about your business. GMB is a great way to get your business in front of local customers online.</p>
<h4><strong><br />Step 6 (recommended): Get Your Business Reviews on Google</strong></h4>
<p>There are a few different ways to get reviews on Google. One way is to ask your customers to leave a review on Google after they've had a good experience with your business.<span>&nbsp;</span><a href="http://www.yesloyal.com/instantreviews" title="Instant Reviews By yesloyal" target="_blank" rel="noopener"></a>If you want to maximise 5 star reviews and at the same time minimise bad 1 star reviews check out Instant Reviews by yesloyal. Go to<span>&nbsp;</span><a href="http://www.yesloyal.com/instantreviews" title="www.yesloyal.com/instantreviews" target="_blank" rel="noopener">www.yesloyal.com/instantreviews</a></p>
<p><strong><br />Conclusion</strong></p>
<p>Claiming your business page on Google is easy and it doesn&rsquo;t cost a thing. Make sure that you are taking advantage of this valuable opportunity.</p>

A Business Page On Google Costs $0

<p><br />We design programs of various different structures. We pick the best one for your business after we learn more about it.</p>
<p>If your business sells products or services that cost different amounts - ranging from low to high, a points based program may be the recommendation we make.</p>
<p>Structured in the right way, a points program can be a great way to increase the average amounts your customers are spending with your business.</p>
<h4><br />What is a Points Program?</h4>
<p>A points program is a system where customers can earn a predetermined amount of points for qualifying purchases they make. These points can then be redeemed for rewards, such as discounts or free items. In yesloyal programs we also have ways where charitable members of the program can give their earned points back to your business or put them towards charitable causes.</p>
<p><strong><br />Structuring The Program To Suit Your Business</strong></p>
<p>A good points program is tailored to the specifics of your business and driving customer behaviours that are beneficial to your business and for your customers. A good points program will focus on offering incentives and rewards that are unique. A good program will be regularly updated with new rewards and incentives to keep customers engaged.</p>
<h4><br />Increase Retention With Your Points Program</h4>
<p>Customer retention is the process of keeping customers returning on recurring basis.&nbsp;By awarding points for each purchase, customers can rack up points towards rewards that can be redeemed. This type of program also encourages customers to return frequently, as they can earn more rewards by doing so. Additionally, a points program helps us track customer spending and preferences, which we can be used to help you create targeted marketing campaigns.</p>
<p><strong><br />Conclusion</strong></p>
<p>A points program is a great way to reward customers for their loyalty and increase average spending. Points programs can be implemented in a variety of ways and can have a variety of benefits for your business.</p>

Power Of Points Based Programs

<p><br />Point of sale posters are an important part of any retail business. They are a way to communicate with customers and encourage them to take action. Here are three tips for creating effective point of sale posters if you are going the DIY route to save some money.</p>
<h4><br />Keep Your Point Of Sales Posters Simple</h4>
<p>There is a lot of debate over how to design a point of sale (POS) poster. Some people believe that it is best to keep things simple, while others think that more information is better. The truth is that both approaches can work, depending on the situation.</p>
<p>If you are running a small business and want to create a POS poster on your own, then keeping things simple is definitely the way to go. You don't have to worry about creating a design that is too complex, and you can focus on including the most important information.</p>
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<h4><br />Use a Call to Action In Your Point Of Sales Posters</h4>
<p>A call to action is a great way to get people to take action on your point of sale posters. By including a call to action, you are telling people what you want them to do and making it easy for them to do it. Some common call to actions include "buy now," "save today," and "act fast." When creating your call to action, be sure to make it clear and concise.</p>
<p>Posters can be used to communicate a lot of important information for a business, such as new products, or upcoming events. They can be used to create excitement and generate interest among customers.</p>
<h4><br />Use Eye-Catching Graphics In Your Point Of Sales Posters</h4>
<p>Eye-catching graphics can help to draw attention to your point of sale posters. By using bright colors and interesting designs, you can create a poster that will stand out from the competition and catch the attention of potential customers. Be sure to use images that are relevant to your product or service, and make sure the text is easy to read.&nbsp;</p>
<p>Images are important when advertising a product or service. They should be relevant to what is being advertised, and the text should be easy to read. This will help to ensure that the poster is effective and that people will be more likely to remember it.</p>
<h4><br />Conclusion</h4>
<p>Point of sale posters are an important part of any retail business. By following these three tips, you can create posters that will encourage customers to take action and learn more about your business, product or service.</p>

3 Tips For Your In-Store Retail Posters

<p><br />Technology can help during staff shortages and high staff turnover by:</p>
<ul>
<li>automating many of the tasks that would normally be done by staff</li>
<li>reducing the amount of time that is spent on tasks</li>
<li>automating payments and registration, which can help to reduce the amount of time that is spent on these tasks</li>
<li>giving you key points points of difference against your competitors</li>
</ul>
<p>Here is a brief summary of some of the technology that has caught our eyeballs recently.</p>
<p><strong><br />New technology in restaurants and cafes businesses&nbsp;</strong></p>
<p>There has been a recent trend in restaurants and cafes to incorporate new technology into their businesses. This can include anything from using tablets for ordering to having digital menus online and activated by at the table QR codes. Some people feel that this is a positive trend, as it can make the ordering process faster and easier. Others feel that it takes away from the traditional dining experience. What do you think?</p>
<p><strong><br />New technology in hairdressers and barbers&nbsp;</strong><strong>businesses</strong></p>
<p>There is a new technology in hairdressers and barbers that can help you get the perfect haircut every time. It is called the hair scanner. The hair scanner is a device that scans your head to get a three-dimensional image of your head. This image is then used to create a virtual model of your head. This virtual model can be used to create a perfect haircut for you every time.</p>
<p><strong><br />New technology in spa and beauty&nbsp;</strong><strong style="font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;">businesses</strong></p>
<p>There is no question that new technology has had a huge impact on the spa and beauty industry. For example, the advent of online booking has made it easier than ever for clients to schedule appointments. In addition, social media has given businesses a new way to connect with clients and promote their services. And finally, the use of lasers and other advanced technologies has allowed businesses to offer more sophisticated treatments than ever before.</p>
<p><strong><br />New technology in car wash businesses</strong></p>
<p>There is a new technology in car wash businesses that uses lasers and water to clean the car. It is called AquaLaser and it is said to be more effective than the traditional car wash. AquaLaser uses less water and detergent, so it is more environmentally friendly. It also claims to be able to remove more dirt and debris from the car.</p>
<p><strong><br />New technology for tradies running businesses</strong></p>
<p>There is no doubt that new technology is having a profound impact on tradies running a business. The days of using a pen and paper to keep track of jobs and invoices are long gone. Nowadays, there are a range of apps and software that can help tradies run their businesses more efficiently. For example, there are apps that can help tradies manage their finances, keep track of stock, and organise their work schedules. Additionally, there are now a number of online tools that tradies can use to create invoices and quotes.</p>
<p><strong><br />New technology for Professional Service businesses</strong></p>
<p>Today, businesses can take advantage of a wide range of technologies that can help them become more efficient and productive. For example, cloud-based software allows employees to access information from anywhere in the world. This can be a real advantage for businesses that have employees who are travelling or working remotely. In addition, video conferencing can help businesses reduce travel costs and save time.<strong></strong></p>
<p><strong><br />New technology for childcare businesses</strong></p>
<p>There is no doubt that new technology has had a profound impact on the childcare business. Perhaps the most significant change has been the widespread use of digital devices and the internet. This has allowed for new methods of communication and collaboration between childcare providers and parents. In addition, online booking systems have made it easier for parents to arrange care for their children. Shoutout to our friends at<span>&nbsp;</span><a href="http://www.owna.com.au" title="www.owna.com.au" target="_blank" rel="noopener">www.owna.com.au</a></p>
<p><strong><br />yesloyal technology for your business</strong></p>
<p>yesloyal has built retention, referrals, (Google) reviews and marketing technology to help you win more customers and we know it will help you during these current times of staff shortage. Check us out at<span>&nbsp;</span><a href="http://www.yesloyal.com" title="www.yesloyal.com" target="_blank" rel="noopener">www.yesloyal.com</a></p>

Staff Shortages?

<p><br />Want to start simple? <br /><br />A loyalty or stamp card program structured as "Buy X Get 1 Free" is a simple and easy to start loyalty marketing strategy that encourages customers to return to your business repeatedly. This type of program is very common among retail stores. In the current market, it is more important than ever to stand out from the competition. One way to do this is by implementing your first "Buy X Get 1 Free" loyalty program or taking your current program digital.</p>
<h3><br />What is a Loyalty or Stamp Card Program?</h3>
<p>A loyalty or stamp card program is a type of loyalty rewards program in which customers are offered a free product (often the same as what they have been repeatedly buying) in exchange for stamping their card with a certain number of transactions. This program structure can be used by your business to increase customer loyalty and keep customers coming back.</p>
<h3><br />Benefits of A Digital Loyalty Stamp Card Program</h3>
<p>A digital stamp card loyalty program that lives on your customer's smartphone is good for customers who don't carry wallets or purses.</p>
<h4><br />Digital Loyalty Stamp Card Program offers more personalisation</h4>
<p>A digital stamp card loyalty program learns more about your customers by capturing their contact data and usage data and this can result in a more personalised experience with your brand.</p>
<h4><br />Digital Loyalty Stamp Card Program offers more marketing opportunities</h4>
<p>The collection of opt-in SMS and email opens up more marketing opportunities to members of your loyalty program.</p>
<p>After a customer has left your retail or online shop, it can be difficult to keep in touch with them. With sms and email marketing, you can communicate with them on a regular basis, ensuring that they know about your new products and services. You can also send them special offers and discounts, or simply thank them for their purchase.</p>
<h4><span><br />Digital Loyalty Stamp Card Program offers more relevancy</span></h4>
<p>There is no doubt that having a presence on each and every one of your customer's smartphones is important. By using simple "Buy X Get 1 Free" programs that live on your customer's Smartphone, you can ensure that your brand is always front and center on your customer's device.</p>
<h4><span><br />Digital Loyalty Stamp Card Program can be made more powerful with a points structure</span></h4>
<p>A digital program allows you to offer a points based program which makes it future proof. Points programs give you the right foundation to create more unique and powerful rewards structures for your customers as your business grow. See our article on the power of<span>&nbsp;</span><a href="../blog/Power-Of-A-Points-based-Customer-Program" title="https://yesloyal.com/blog/Power-Of-A-Points-based-Customer-Program" target="_blank" rel="noopener">points based loyalty programs</a></p>
<h3><br />Cafe Owners! A Free Digital Loyalty Stamp Card Program</h3>
<p style="text-align: left;">Setting up a Free - "Buy X Get 1 Free" program for your Cafe will be the easiest thing you've done all day.</p>
<p style="text-align: left;">Here are the steps involved:</p>
<h4><br />1. Visit Our Sign Up Page</h4>
<p>Head over to<span>&nbsp;</span><a href="../forever-free" title="https://yesloyal.com/forever-free" target="_blank" rel="noopener">www.yesloyal.com/forever-free</a></p>
<h4><br />2. Configuring Your Program</h4>
<p>Our system will automatically adjust your existing physical stamp card or newly conceived program into a points structure reflecting the Buy X Get 1 Free offer you want to give customers.</p>
<p>You can also decide if you want to offer some bonus points to entice customers to go digital.</p>
<p>These initial bonus points are called Welcome Points and are a great way to generate viral word of mouth for your business.</p>
<h4><br />3. Input Your Business Details</h4>
<p>Chances are Google Maps has a listing for your business already, if so we can speed up the sign up process by automatically grabbing your details from there.</p>
<p>If you aren't on Google, we can add you manually.</p>
<h4><br />4. Launch and Tell Your Customers</h4>
<p>Once you've decided to launch your program it's important to let your customers know. We provide files to a print-ready POS poster and you'll get a loyalty landing page you can direct your customers to from your website or social media.</p>
<p></p>

Start A Simple Buy X Get 1 Free Program

<h4><br />Your Current Situation</h4>
<p>You recognise that you need to do more marketing to thrive and survive this year, but do you hire an agency or agencies, or do you put someone on payroll within your business? It's a tough choice.</p>
<h4><br />What Are The Benefits Of Hiring Marketing Agencies?</h4>
<p>There are pros and cons to engaging an agency to market your business. On the pro side, an agency will have a wealth of experience and knowledge to draw on when it comes to marketing and they may even specialise in your product or service.&nbsp;</p>
<p>A marketing agency can help you create a marketing strategy and can also provide you with a team of professionals to help you carry out that strategy.</p>
<p>Additionally, agencies often have lower marketing costs than hiring an in-house marketing person.</p>
<p>However, there are also drawbacks to engaging an agency. Firstly, an agency may not have the same level of understanding and knowledge about your specific business. This could lead to ineffective marketing campaigns if the agency is not properly briefed on your business.</p>
<h4><br />It's About Giving The Agency An Effective Marketing Brief!</h4>
<p>The majority of ineffective agency run marketing campaigns can often be traced back to ineffective briefing of the agency. When an agency is not properly briefed on the business, they may not be able to create an effective campaign. This can lead to a lack of understanding of the target audience, a lack of creative ideas, and a lack of measurable results.</p>
<h4><br />What Are The Benefits Of Hiring A Marketing Employee?</h4>
<p>When it comes to marketing, having an in-house assistant can be a huge advantage. Not only can you ensure that your marketing efforts are coordinated and consistent, but you can also take advantage of their knowledge and expertise. Additionally, hiring the WRONG agency can be expensive, time-consuming, and difficult to manage.<span>&nbsp;</span>If you have marketing experience, but no time to execute, hiring and guiding an in-house marketing employee may be a good option for you.</p>
<h4><br />Cost Of Hiring A Marketing Person (Australia)?</h4>
<p>Do you know how much it costs to hire a marketing person in Australia? At the time of this article<span>&nbsp;</span>talent.com lists the average marketing assistant in Australia as earning approximately $34.19 per hour. Entry-level positions start at $55,000 per year, while most experienced workers make up to $83,125 per year.</p>
<p>It's important to understand that you need to factor in fully loaded employee costs. Eg.&nbsp;overhead costs such as rent, utilities, and equipment. In addition, employees require access to company facilities and equipment, which can add up to a significant expense.</p>
<p>Also don't underestimate the cost of a bad hire. A bad hire can add up quickly, with costs including lost time, lost revenue, and even lost customers. It's important to do follow interview best practices and do reference checks before hiring.</p>
<h4></h4>
<h4><br />It's About Giving The Employee The Right KPIs!</h4>
<p>Employees need to be given the tools they need to succeed in their roles. That means giving them the right KPIs (key performance indicators) and giving them the support they need to achieve them. If you do both, your new employee can help you set up effective marketing campaigns, develop effective branding strategies, and create targeted marketing materials. They can also help you track and measure your marketing efforts so that you can see how they're impacting your business.<br /><br /></p>
<h4><br />Conclusion</h4>
<p>We said it would be a tough decision.&nbsp;There is no right or wrong answer when it comes to hiring a marketing person or agency. It depends on your business and what you need.</p>
<p></p>
<p></p>

Hire A Marketing Agency Or Employee?

<p><br />Email deliverability is one of the most important factors for any small business so let's ensure you don't end up in spam. If your emails are ending up in the spam folder or getting blacklisted, you're losing money. In this article, we'll discuss five tips to improve your email deliverability.</p>
<h4><strong><br />Check Your Email Settings<span>&nbsp;</span><span style="font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;">To Ensure You Don't End up In Spam</span></strong></h4>
<p>When you send an email, make sure your settings are correct. You can reduce the chances of your email ending up in spam by checking your:</p>
<p>-To: list -From: address -Subject: -Message Body: -CC: addresses -BCC: addresses</p>
<p>There are a few email settings you can tweak to improve your email deliverability.</p>
<p>1. Use a valid domain. Your domain should be registered with a reputable registrar and have a clean WHOIS record. 2. Use a valid MX record. Your MX record should be set up to accept mail from your domain. 3. Use a secure server. Your server should be configured with SSL/TLS encryption and be hosted in a secure location</p>
<p>Here is a free service that can also help you determine the health of your email domain<span>&nbsp;</span><a href="https://mxtoolbox.com/deliverability" title="https://mxtoolbox.com/deliverability" target="_blank" rel="noopener">https://mxtoolbox.com/deliverability</a></p>
<h4><strong><br />Clean Your Email Lists<span>&nbsp;</span><span style="font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;">To Ensure You Don't End up In Spam</span></strong></h4>
<p>If you want to ensure your email is delivered to the inboxes of your recipients, it's important to clean your email lists. This means removing any invalid or unwanted emails from your list. Invalid emails can include those that are duplicates, from people who have already been sent the email, or from addresses that are not valid email addresses.</p>
<p>Additionally, make sure your email address is properly formatted and that you're using the correct domain for your list. Email addresses can be easily mistyped, so make sure you double check them before sending your email. Finally, make sure your email content is relevant and</p>
<h4><strong><br />Use a Reputable Email Service Provider<span>&nbsp;</span><span style="font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;">To Ensure You Don't End up In Spam</span></strong></h4>
<p>There are many email services providers out there, but which one is the right fit for your business? Choosing the wrong provider can lead to your emails being marked as spam, which can have a negative impact on your reputation and bottom line.To avoid ending up in spam, it's important to choose a provider with a good reputation. There are several resources you can use to find a reputable service provider, including reviews from other businesses and online forums. Once you've found a provider you're comfortable with, make sure to implement some of the tips below to help ensure your emails are delivered successfully.</p>
<h4><strong><br />Monitor Your Email Deliverability<span>&nbsp;</span><span style="font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;">To Ensure You Don't End up In Spam</span></strong></h4>
<p>There are a few things you can do to improve your email deliverability, so you don't end up in spam. One of the most important things you can do is monitor your email deliverability. This means checking your email's send rate and tracking the opens, clicks, and unsubscribes from your emails. You can also use a spam checker to ensure that your emails are not being marked as spam. If you find that your email is being marked as spam, there are a few things you can do to improve the quality of your email. M<span>ake sure you remind people when and where they subscribed to your email, make sure your email content is relevant and useful to your recipients. Second, make sure your email design is user-friendly and looks professional.</span></p>
<p></p>
<h4><br />Improve Your Email Content<span>&nbsp;</span><span style="font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;">To Ensure You Don't End up In Spam</span></h4>
<p>By improving your email content, you can reduce your chances of ending up in spam.</p>
<p>1. Use effective subject lines. When you create your email, make sure to include a subject line that is relevant to the email content. This will help you increase the chances that people will open your email.</p>
<p>2. Keep your content concise. When writing your email, make sure to keep it as concise as possible. This will help you avoid overwhelming people with information and make</p>
<h4><br />Conclusion</h4>
<p>By following these tips, you can improve your email deliverability and increase your ROI. If email marketing is something you'd consider outsourcing then reach out for a chat.</p>

Ensure You Don't End up In Spam

<p><br />Once you have your loyalty program powered by yesloyal, you can level up your business in various ways:<br /><br /></p>
<p>1. Turn on the referrals feature</p>
<p>2. Get more reviews</p>
<p>3. Host different types of specials within your loyalty program</p>
<p><br /><br /></p>
<p>In this article we will dive into how you can host different types of specials within your yesloyal powered loyalty program. Note: the wide range of possibilities mentioned will require you to be in a paid subscription with us.</p>
<p><br /><br /></p>
<h4>Type Of Specials That Can Be Hosted On yesloyal app<br /><br /></h4>
<p>There are a variety of different types of specials your business can offer to your customers and host within your the yesloyal app and loyalty program.<br /><br /></p>
<p>Some common types of specials include:</p>
<p>- buy one get one free offers</p>
<p>- conditional/unconditional $XXX off or YY% off pricing offers</p>
<p>- free gifts with qualified purchases</p>
<p>- multi-buys eg. 3 for the price of 2</p>
<p>- free shipping</p>
<p><br /><br /></p>
<h4>How We Host Deals On yesloyal<br /><br /></h4>
<p>We host your deals on the yesloyal app inside your the dedicated business rewards section. Only your deals live in this space. They are presented to your customers as gifts which they can acquire without requiring points to purchase. These deals can be 100% public or only activated to very specific people that you invite to receive them.<br /><br /></p>
<p>You can set quantity limits and start/end dates for your offer. Being able to set these parameters means you can launch agressive deals without any fear that customers get dissapointed if stock runs out before they purchase. The app makes end dates and quantities remaining very transparent.<br /><br /></p>
<p>If you have our Instant Reviews feature activated we can follow up with happy customers straight after purchase to ask them for feedback and hopefully a 5 star Google review.<br /><br /></p>
<p>Deals can be hosted for retail and online businesses.<br /><br /></p>
<h4>Marketing Your Deals</h4>
<p><br />We are able to help you market your deals via SMS and email. This is a great way to keep your customers up to date on your latest deals and promotions. Not only will they be able to receive deals and promotions directly from you, but they will also be able to earn loyalty points which can be redeemed for discounts or other rewards.<br /><br /></p>
<p>Creating specials and marketing to your existing databases is an easy way to extract more value from database assets you already have in the business.<br /><br /></p>
<p>At yesloyal, we understand that managing specials and marketing can be a time-consuming and complex task so we are setup to help make this easier for you.<br /><br /></p>
<h4>Conclusion<br /><br /></h4>
<p>Hosting your own deals is a great way to attract new customers and boost your business. We can help you move some of your deals away from commission-grabbing deal sites into a more cost-effective way to market deals to your existing customers.<br /><br /></p>
<p>Contact us today to learn more about our yesloyal Loyalty Programs and how it can help you host deals and grow your business.</p>

Host Deals & Promotions on yesloyal = 🚀🚀🚀

<p><br />Your customer database is one of your most valuable assets. <br /><br />It contains information about your customers that can help you personalize your marketing messages and improve your customer relationships.</p>
<p><br /><br /></p>
<p>Building a customer database is one of the most important things you can do to improve your customer relationships. By knowing your customers, you can better understand their needs and desires, and create products and services that meet those needs. This information can also help you identify and target marketing campaigns to your most important customers, and gauge the effectiveness of those campaigns. In short, a well-managed customer database can make your business more successful overall.</p>
<p><br /><br /></p>
<h4>The Value of Personalised Marketing For Your Business</h4>
<p><br /><br /></p>
<p>Customers are the lifeblood of any business, and personalised marketing is a crucial component to keeping them happy and loyal. By understanding your customers&rsquo; needs and wants, you can create marketing campaigns that are tailored specifically to their needs, increasing the likelihood that they will return and recommend your business to others.</p>
<p><br />If you have a customer database, you can use the first name of your customer as part of your marketing efforts. For example, if your customer's name is John, you could create a campaign that features products that are specifically for John. This will let your customer know that you are specifically targeting him and that you appreciate him as a customer.</p>
<p><br /><br /></p>
<h4>Section 2: The Value of Customer Relationship Management For Your Business</h4>
<p><br /><br /></p>
<p>Customer relationship management (CRM) is a process that helps organizations manage and track customer relationships. CRM software helps organizations manage customer data, including contact information, account history, and product preferences. CRM systems can also automate customer communication and help organizations better understand customer needs and preferences. CRM systems can also help organizations reduce customer churn and improve customer loyalty.</p>
<p><br />When considering whether to invest in a CRM, your businesses should consider the following factors:</p>
<p>-The type of customer data that the crm will manage. -The type of CRM software that is available. -The cost of the crm. -The size of your company. -The complexity of your company's customer management processes.</p>
<p><br /><br /></p>
<h4>The Value of Database Segmentation For Your Business</h4>
<p><br /><br /></p>
<p>Database segmentation is the process of dividing a database into groups based on characteristics such as customer type, geography, or other factors. This can be useful for a number of reasons, including improving the speed and accuracy of customer interactions and improving customer retention rates. By understanding which customers are most likely to need specific services or products, your business can focus their resources on those groups and improve the bottom line.</p>
<p><br />Database segmentation can be hard, but it is important to do it if you want to improve your customer experience. By knowing your customers' interests and behaviors, you can tailor your marketing and product offerings to better meet customer needs.</p>
<p><br /><br /></p>
<h4>The Value of Predictive Analytics For Your Business</h4>
<p><br /><br /></p>
<p>Predictive analytics is a field of data science that uses algorithms to make predictions about future events. Predictive analytics can be used to improve customer service, identify and prevent fraud, and more.&nbsp;</p>
<p></p>
<p><br />Predictive analytics can be used to improve marketing by predicting customer behavior and preferences. This information can then be used to create more effective marketing campaigns that are more likely to resonate with customers. Predictive analytics can also help identify customer needs and preferences, which can help businesses improve their products and services.</p>
<p><br /><br /></p>
<h4>Conclusion</h4>
<p><br /><br /></p>
<p>Your customer database is a valuable asset that can help you improve your customer relationships and increase your sales. Keep it up to date and use it to its fullest potential.&nbsp;</p>
<p>If you need help in any of the areas above, feel free to reach out to us for a chat.</p>

What's The Value Of A Customer Database?

<h4><br />Are You Working Right Now?</h4>
<p>According to the National Federation of Independent Businesses, about 54 percent of small business owners work on weekends. This percentage is higher for owners who have businesses with fewer than five employees. Weekend work is especially common among owners of service businesses, such as restaurants and hair salons.<br /><br /></p>
<h4>Many Business Owners Spend Their Weekends Working On Marketing.</h4>
<p>Many business owners work weekends to give themselves more time to focus on marketing their businesses. Marketing is an important part of running a business and it can be difficult to devote the necessary time during the weekdays. By working weekends, business owners can maximize their time and effort towards marketing their businesses.</p>
<h4><strong><br />If You Are Very New To Business</strong></h4>
<p>If you are very new to business you can breakdown marketing into Product, Price, Place, Promotion, People, Process, and Physical Evidence. Let's go through an entry level 101 intro on each one.<br /><br /></p>
<p>1.<span>&nbsp;</span><strong>Product</strong><span>&nbsp;</span>is the thing you sell. If you can't provide a quality product, then you won't be in business for long. It's important to be able to provide your customers with what they want and need. If you can do that, then you'll be successful.<br /><br /></p>
<p>2.<span>&nbsp;</span><strong>Price</strong>. You need to have good prices to make people want to buy your product. The price you set for your product or service affects how much money you make.<span>&nbsp;</span>If you set a low price, you may not make as much money as if you set a high price. However, if you set a high price, you may not be able to sell as many products or services as you would if you set a lower price.<br /><br /></p>
<p>3.<span>&nbsp;</span><strong>Place</strong>. This is where people can buy and use your product or service and varies differently depending on the type of business.&nbsp;The pandemic has changed the way and where people buy products. Ensure that you are constantly improving the buying convenience and experience for your customers.<br /><br /></p>
<p>4.<span>&nbsp;</span><strong>Promotion</strong>. This is what you do to get people interested in buying your product or service. This is all your marketing communications and positioning.&nbsp;Which marketing tactics will you use?<span>&nbsp;</span>Some to consider are blogs, social media, ads, partnerships and traditional tactics.<br /><br /></p>
<p>5.<span>&nbsp;</span><strong>People</strong><span>&nbsp;</span>is all those involved in making your plan a reality. You need to ensure you have the right team to execute and it's essential that everyone on the team is working towards the same goal. This dedication to teamwork is what makes a successful business.<br /><br /></p>
<p>6.<span>&nbsp;</span><strong>Process</strong>. This is how your company delivers products and services to customers.<span>&nbsp;</span>This includes ensuring that products and services are delivered on time, meeting customer expectations, and being responsive to customer needs.<br /><br /></p>
<p>7.<span>&nbsp;</span><strong>Physical evidence</strong><span>&nbsp;</span>of your business is important and serves as proof that your brand exists and is a good chose for your customers. Physical evidence can include having a physical store or office for your business or having a website if your business operates solely online. Physical evidence is also demonstrated with<span>&nbsp;</span>signage, workplace stationary, uniforms, and brochures. These physical evidence tangibles help you to create a sense of consistency and organization within your business.<br /><br /></p>
<h4>Hate Working Weekends?</h4>
<p>Using <a href="http://www.yesloyal.com" title="yesloyal" target="_blank" rel="noopener">yesloyal</a>, you can worry and work less on your marketing over the weekends, freeing up your time to do the things you love. We have the technology and people to make marketing easier for you.</p>

Do Business Owners Work Weekends?

<p><br />This is an article for new business owners.<br /><br /></p>
<p>Running promotions is a great way to attract new customers and reward your existing ones. There are many types of promotions you can run, but these three are a great place to start.<br /><br /></p>
<h4><strong>1. Sale Promotions<br /><br /></strong></h4>
<p>The first type of promotion is a sale. This is a great way to get rid of excess inventory or offer a special deal on your products or services.&nbsp;<br /><br /></p>
<p>Promotional sales are good for your business because they generate leads and increase brand awareness. They also create a sense of urgency and can prompt customers to make a purchase.<br /><br /></p>
<h4>2. Contest Promotions<br /><br /></h4>
<p>The second type of promotion is a contest. This is a great way to get people excited about your product or service.<br /><br /></p>
<p>Contests are a great way to get your customers involved and to promote your business. They can be fun and interactive, and they can also help you to draw attention to your business.<br /><br /></p>
<h4>3. Giveaway Promotions<br /><br /></h4>
<p>The third type of promotion is a giveaway. This is a great way to get people to try your product or service.&nbsp;<br /><br /></p>
<p>Giving away something valuable to your customers is a great way to generate leads and make them aware of your brand. It's also a great way to show existing customers that you care about them and their experience with your business. There are a lot of different ways to give away your products or services, so find one that works best for your business.<br /><br /></p>
<p><strong>Conclusion<br /><br /></strong></p>
<p>Running promotions is a great way to attract new customers and reward your existing ones. Choose the type of promotion that best suits your business and run it regularly to keep your customers coming back for more.<br /><br /></p>
<p>If you have any questions about how to promote your business or are looking for a platform to host your promotions, please don't hesitate to get in touch with us. We would be more than happy to help you out.</p>

3 Easy Promotion Types For Businesses

<p><br />Working from home can be a dream come true for some and a nightmare for others. Here are 3 quick tips to help you succeed while working from home.<br /><br /></p>
<h4>Tip 1: Get Dressed to Work From Home<br /><br /></h4>
<p>Sounds silly, but try it, just put on something different. If you're like most people, you probably don't want to wear something fancy when you're working from home. But that doesn't mean you have to stick to the same clothes all the time.&nbsp;<br /><br /></p>
<p>Wearing a specific work from home outfit can help your mind transition between work mode and being off-the-clock. We are big fans at yesloyal of business up top and casual down low. No one sees what you are wearing below the stomach area on Zoom calls 😉<br /><br /></p>
<h4>Tip 2: Create a Work From Home Schedule</h4>
<p><br />For some creating a work from home schedule can be a daunting task, but with a little planning and organization, it can be a breeze. Ensure you are building in set breaks and times to get away from work, just like you would if you were working at a traditional work location. <br /><br />Set up these boundaries - just because you're working from home doesn't mean you can or should work all the time. Ensure your family and friends also respect these boundaries, during work hours let them know you can't be disturbed. Make sure to set boundaries for yourself and stick to them.<br /><br /></p>
<p><strong><span style="font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;">Tip 3: Have a designated Work From Home space<br /><br /></span></strong></p>
<p>Designating a work space that is specifically dedicated to working from home can be beneficial for both you and your productivity. Make sure to set up your work area with the proper tools and materials so you can be as productive as possible. Make sure you have everything at this space to help you stay organized and productive. Use a calendar, to-do list, and task manager to stay on track. It's also important to make sure your space is ergonomic and comfortable.<span style="font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;">&nbsp;<br /><br /></span><span></span><span></span></p>
<h4><span>Conclusion<br /><br /></span></h4>
<p><span>Working from home can be a great experience if you follow these tips. Do what works best for you and make sure to set boundaries to ensure your success.</span></p>

3 Work From Home Quick Tips

<p><br />When it comes to email marketing, there&rsquo;s a lot of debate on how often you should email your customers. Some say to email them as often as possible, while others say to only email them when you have something important to say. <br /><br />So, what&rsquo;s the right answer? Don't worry you don't need to read the rest of the article to get our thoughts.</p>
<p><br />In our opinion t<span>he best way to determine when and how often to send emails to your customers is to experiment and see what works best for your business. If you are thinking about giving emails more attention in your business, h</span>ere are some more email tips for you.</p>
<h4><br />Step 1: Decide What Type of Email You Want to Send</h4>
<p><br />There are many different types of emails you can send, so first decide what type of communications you want to send. Here are a few examples:</p>
<p>- product announcements</p>
<p>- new blog posts</p>
<p>- sale notifications</p>
<p>- customer appreciation</p>
<p><br />Once you decide on the type of email, you can move on to step 2.</p>
<h4><br />Step 2: Set a Timing Schedule</h4>
<p><br />Now that you know what type of email you want to send, it's time to set a timing schedule. How often should you send these emails?&nbsp;</p>
<p><br />It depends on your business. For some businesses, it may be beneficial to send an email every day. For others, it may be more beneficial to send emails only once a week. As we mentioned in the very beginning, the best way to determine when and how often to send emails to your customers is to experiment and see what works best for your business.</p>
<h4><br />Conclusion</h4>
<p><br />Email is an important way to keep in touch with your customers, but it's important to have the confidence that email works because sometimes it can be a chore and seem more trouble than it's worth. You need to make sure that your email content is interesting and relevant to your customers, and that you send out emails frequently enough that your customers don't forget about you.</p>

How Often Should You Send Emails To Your Customers?

<p>Refer a friend programs are a great way to reward customers for spreading the word about your business. But do they actually work?<br /><br /></p>
<h4>What are Refer a Friend Programs?</h4>
<p><br />Referral programs are a great way to promote your business and get new customers. Referred customers are more likely to be repeat customers than those who find your business through other means.<br /><br /></p>
<p>Some common referral programs include:<br /><br /></p>
<p>-Giving away free products or services to new customers as a way to promote your business<br /><br /></p>
<p>-Offering a bonus to customers who refer friends and family to your business<br /><br /></p>
<p>-Allowing current customers to earn rewards for referring new customers<br /><br /></p>
<h4>How do Refer a Friend Programs Work?<br /><br /></h4>
<p>Referral programs work on the basis that when a person refers a friend, the friend is more likely to become a customer. Referral programs create a loop of referrals where customers refer friends, and friends refer more customers. This creates an ever-growing network of customers for businesses.<br /><br /></p>
<h4>Are Refer a Friend Programs Effective?<br /><br /></h4>
<p>Referral programs work because they create a network of people who are familiar with each other and are more likely to recommend a service or product to a friend. When someone refers someone else, it creates a sense of loyalty and trust. This type of program is especially effective when your business makes it is easy for people to refer friends and the referral rewards are meaningful. Technology can play a large part in making this easy for customers to refer and for businesses to run.</p>
<h4><br />What are the Benefits of Refer a Friend Programs For Business Owners?<br /><br /></h4>
<p>The benefits of referral programs include:<br /><br /></p>
<p>1. Increased Referrals - Referral programs incent your friends and associates to refer business to you, which in turn leads to an increase in business for you.<br /><br /></p>
<p>2. Increased Sales - Referral programs can help you increase your sales as it increases level of marketing activity happening for your business.<br /><br /></p>
<p>3. Increased Customer Loyalty - Referral programs can help you build customer loyalty by giving more ways for your existing customers to help your business and earn rewards for doing so.<br /><br /></p>
<p>4. Increased Profitability - Referral programs can help you increase your profitability by reducing your cost to acquire new customers.<br /><br /></p>
<h4>Thinking about Starting a Refer a Friend Program?<br /><br /></h4>
<p>Referral programs work because they create a two-way street. When someone refers a friend, the friend is rewarded with a free product or service. This encourages people to refer friends, and it also gives your business more reasons to keep your referral programs active.<br /><br /></p>
<p>There are a few things we can you with when it comes to optimising an effective referral program. First, we make sure you have a clear referral program goal. This might include rewarding friends for every new customer they bring in, or giving out exclusive deals to referrals. Second, we make sure you are tracking referral activity. This will help you determine whether your referral program is working and whether you need to make changes. Finally, we make sure you are rewarding friends for referrals that result in actual purchases. This will ensure that you can afford to keep your program running.<br /><br /></p>
<h4>Conclusion<br /><br /></h4>
<p>Refer a friend programs are a great way to reward customers and generate new business. Reach out for an obligation free chat.&nbsp;We can help you build a successful referral program that will benefit your business.</p>

Why Referral Programs Work

<p><br />Easter is a time for families to get together and celebrate. <br /><br />It's also a time when your businesses should see an increase in foot traffic and customer spending. Here are some tips to help your food business prepare for the long weekend:<br /><br /></p>
<h4>1. <strong>Boost up your Google Reviews NOW!<br /><br /></strong></h4>
<p>One way to boost your business during the Easter long weekend is to increase your Google reviews. It's no secret that people are looking for a positive experience, especially during their holidays. Reviews help customers feel confident about making a purchase, as well as increasing your online visibility for families who plan out their entire day before leaving their homes. By taking some simple steps, you can make sure that your most recent reviews are 5 stars and complimentary. <br /><br />You are welcome to use our Instant Reviews solution for free between now and Easter to get your reviews up! <a href="http://www.yesloyal.com/instantreviews" target="_blank" rel="noopener">Click here to get it setup in less than 30 minutes!</a><br /><br /></p>
<h4>2.&nbsp;Plan Your Menu Wisely!<br /><br /></h4>
<p>Easter is a great opportunity to showcase your signature dishes, but don't overdo it. Make sure that you have enough variety so that customers can choose what they want to eat. If you have limited space, consider putting smaller portions onto the menu just for Easter to improve turnover. It may also make sense to create meal deals (eg Create a Kids Meal Deal) that include drinks and sides to drive an increased basket size per customer.&nbsp;This will help you generate more revenue during this busy holiday season.<br /><br /></p>
<h4>3. Dress up! and print out your point of sale posters NOW!<br /><br /></h4>
<p>One way to standout from the competition is to dress up your store. This can be done by adding decorations, setting up attractive displays, fitting out your staff with themed outfit and get your point of sales posters printed now.&nbsp;<br /><br /></p>
<p>Poster advertising is an important way to attract customers and to communicate your offers. Use posters to promote the special deals or menu items you've put together in the previous step.<br /><br /></p>
<p><strong>4.&nbsp;Plan for people to come back!<br /><br /></strong></p>
<p>Your business is more than a single Easter long weekend of heightened trade, it is important to create a plan and program to drive new customers during Easter to be motivated to come back to your business a 2nd, 3rd and 10th time. It's easier than you think to put lost cost and high yield investments in place to achieve this. It's our specialty!<br /><br />If you are not happy with your current loyalty program or want to start your very first digital program, we can get set you setup before the Easter long weekend! <a href="http://www.yesloyal.com/freetrial" target="_blank" rel="noopener">Click here</a>.<br /><br /></p>
<h4>Conclusion<br /><br /></h4>
<p>The long weekend is a great opportunity to get more customers into your restaurant. Plan ahead for success!</p>

Food Business Owners, Make The Most Of The Easter Long Weekend

<p><br />If you're an electrician, then you know the importance of online reviews. Not only do they help your business rank higher in Google, but they can also help you win new customers. In this post, we'll show you some of the recent search trends, top ranking sites and how to get more Google reviews for your electrician business.</p>
<h4><br />Why Google Reviews Are Important</h4>
<p><br />Google reviews are important for any business, but especially for electricians. People trust Google to provide accurate search results, so if your business is listed in the top results for a relevant keyword, you&rsquo;re likely to get a lot of traffic from potential customers. In addition to getting traffic, <br /><br />Google reviews can help you build trust with potential customers, which can lead to more sales.</p>
<h4><br />How to Get Google Reviews</h4>
<p><br />Getting Google reviews for your electrician business can be a great way to build credibility and trust with potential customers. There are a few things you can do to make getting reviews easier:</p>
<p><br />1. Make sure your website is easy to navigate and looks professional.</p>
<p><br />2. Make sure you have clear contact information and a easy to use contact form.</p>
<p><br />3. Promote your reviews on social media and other marketing channels.</p>
<p><br />4. Keep your rates within market competitiveness and offer a high quality of service.</p>
<p><br />5. Enter our competition before 30 March 2022 at <a href="http://www.yesloyal.com/instantreviews-competition" title="www.yesloyal.com/instantreviews-competition " target="_blank" rel="noopener">www.yesloyal.com/instantreviews-competition&nbsp;</a></p>
<p><strong><br />Still not convinced that Google Reviews are important for your business?<br /><br /></strong>Watch a video that goes through electrician search numbers and high ranking sites. <a href="https://api.vadoo.tv/landing_page?vid=WBAvbSmaWUTbDnBtWRIwfj3BxzvE6McY" target="_blank" rel="noopener">Click here to watch.</a><br />&nbsp;</p>
<p><strong>Respond to Google Reviews</strong></p>
<p><br />Getting Google reviews is a great way to build your electrician business. However, it is important to respond to Google reviews in a timely and effective manner.</p>
<p><br />If you do not respond to a Google review, it can seem like the review was not taken seriously. However, you should respond to any reviews that are negative in order to show that you care about your business and your customers. Responding to reviews can also help you improve your business relationship with your customers.</p>
<p><br /><strong>Conclusion</strong></p>
<p><br />Getting Google reviews for your electrician business is essential for success. Follow the tips in this post and you'll be on your way to getting more reviews and growing your business.</p>

How To Get Google Reviews For Your Electrician Business

<p><br />It's a great time to start planning your marketing and promotions for April! Make sure you factor in all the key dates so you can hit your business Goals. Good luck!<br /><br /></p>
<p>Here is an overview of key dates for you:<br /><br /></p>
<h4>What are the Key Marketing Dates this April 2022?<br /><br /></h4>
<p>1st &nbsp;April &ndash; April Fool&rsquo;s Day<br />10th April &ndash; Siblings Day<br />11th April &ndash; National Pet Day<br />15th April &ndash; Good Friday<br />17th April &ndash; Easter Sunday<br />18th April &ndash; Easter Monday<br />19th April &ndash; Bicycle Day<br />21st April &ndash; National Tea Day<br />22nd April &ndash; Earth Day<br /><br /></p>
<p>And a few ideas:<br /><br /></p>
<h4>Marketing ideas for April Fool&rsquo;s Day<br /><br /></h4>
<p>April 1 is celebrated as April Fool's Day, a day to poke fun at others and play jokes. It's a great time to launch some creative marketing and promotion ideas that will get people talking. Some good ideas include releasing funny videos or blog posts about April Fool's Day jokes, hosting a contest where the best prank is the winner, or giving away special prizes on this special day. Whatever you do, make sure it's funny and entertaining so your customers will enjoy it!<br /><br /></p>
<h4>Marketing ideas for Siblings Day<br /><br /></h4>
<p>April 10 is Siblings Day, a day to celebrate the unique bond between brothers and sisters. This day is an excellent opportunity to promote sibling relationships and connect with your target audience on a personal level. You can celebrate Siblings Day by hosting a family-friendly event, donating to a charity benefiting siblings, or creating special content related to the brother/sister relationship.<br /><br /></p>
<h4>Marketing ideas for National Pet Day<br /><br /></h4>
<p>National Pet Day is a great day for marketing and promotions for animal related businesses. It is a day to show your appreciation for all the pets in ours lives and also a chance to promote responsible pet ownership. There are many ways to celebrate National Pet Day, including special pamper package gifts, restaurants can organise "get a meal with your pet" packages, the ideas are endless.<br /><br /></p>
<h4>Marketing ideas for Easter<br /><br /></h4>
<p>Easter is a key time of year when people are more likely to make purchases. You can use this to their advantage by offering promotions and discounts during Easter. You can also decorate your business in the Easter theme. There are many different ways to decorate your business for the Easter theme. You can use Easter eggs, Easter baskets, and Easter flowers. You can also get into the spirit of decorating by using Easter themed decorations such as eggnog cups and egg cartons.<br /><br /></p>
<h4>Marketing ideas for Bicycle Day<br /><br /></h4>
<p>Bicycle Day is a great time for promotions and marketing for businesses that are in the fitness equipment, apparel or health related industries. Bicycle<span> day celebrates the bicycle and all that it can do for transportation, recreation, and health. It's a great opportunity to remind customers of your products or services and how it relates to cycling.<br /><br /></span></p>
<p><strong><span>Marketing ideas for National Tea Day<br /><br /></span></strong></p>
<p>National Tea Day is a day to celebrate the history, culture, and diversity of tea. It is also an opportunity to promote the benefits of tea drinking. There are many ways to celebrate National Tea Day, including by hosting a tea party, drinking tea, or giving away tea gifts. Some marketing ideas for National Tea Day are to promote tea products through social media, create a special event around the day, or sponsor a charity event benefiting people with diabetes.<br /><br /></p>
<h4>Marketing ideas for Earth Day<br /><br /></h4>
<p>Earth Day gives you and your business many different ways to interact and engage! Here are a few ideas for marketing your business on Earth Day:</p>
<p>1. Offer freebies or discounts to customers on Earth Day. This can be anything from free shipping to extra discounts on products.</p>
<p>2. Display environmental awareness by using green packaging, using recycled materials, or choosing environmentally friendly cleaning products.</p>
<p>3. Share stories about how your business has helped protect the environment or support eco-friendly initiatives.</p>
<p>4. Celebrate with a green event! Host a party where everyone wears green, brings recyclable items, and donates to a charity of their choice.<br /><br /></p>
<h4>Good luck!<br /><br /></h4>
<p>The month of April is a great time to promote your product or service. There are many key marketing dates that you can use to your advantage. Make sure you plan ahead and take advantage of these dates!</p>

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